Kexin New Materials led its marketing team to debut at CAPAS, jointly building a new ecosystem for the Southwest automotive industry
On May 22, the three-day Chengdu International Auto Parts and Aftermarket Service Exhibition (CAPAS) grandly opened at the Chengdu Century City New International Convention and Exhibition Center. This year's exhibition covers an area of 52,000 square meters, setting a record high in scale, and attracted 773 domestic and overseas enterprises to gather together. With new energy and intelligent connected vehicles as the core, the exhibition presents a panoramic view of the full-chain innovative achievements from vehicle manufacturing to aftermarket services.
As one of the highlight exhibitors of this year's show,Kexin New Materials Co., Ltd. made a high-profile appearance with its elite marketing team. In the featured exhibition area, Kexin New Materials presented its latest technological breakthroughs in the fields of automotive lightweighting and eco-friendly interior materials, including high-performance composite materials and low-carbon recyclable material solutions. The company's marketing team conducted in-depth engagements on-site with multiple OEM and parts enterprises from Sichuan-Chongqing, the Yangtze River Delta, and overseas, demonstrating the significant advantages of the new materials in improving vehicle energy efficiency and reducing carbon emissions. The marketing head of Kexin New Materials stated: "CAPAS is a bellwether for the automotive industry in Southwest China. We hope to deepen collaborative cooperation with the regional industry chain through this platform and promote the large-scale application of new material technologies in the Southwest automotive market."
This edition of the exhibition is jointly organized by the Automotive Sub-Council of China Council for the Promotion of International Trade, Messe Frankfurt (Shanghai) Co., Ltd., and the China Council for the Promotion of International Trade Sichuan Committee. The exhibition is committed to building a comprehensive service platform integrating industry exchange, business investment, and industry-education integration, to support the high-quality development of the southwest automotive industry. It is expected to attract 50 professional buyer delegations, overseas visitors from more than 40 countries and regions, and domestic visitors from over 26 provinces and cities. 23 rich concurrent events will take place in succession, focusing on hot topics such as talent cultivation, supply chain collaboration, cross-border cooperation, modification, and automotive culture.
Mr. Yu Guang, General Manager of Messe Frankfurt (Shanghai) Co., Ltd., said: "Having been deeply rooted in the Southwest automotive market for over a decade, CAPAS has promoted the coordinated development of the regional automotive industry and built a full-chain ecosystem spanning vehicle manufacturing, supply chain support, and after-sales service. Leveraging the unique geographical and cultural tourism advantages of the Southwest region, this year's show will host multiple automotive culture experience activities to respond to the diversified needs of the end market and foster the vibrant development of automotive culture."
Domestic and overseas brands gather momentum, Kexin New Materials and other enterprises jointly explore business opportunities
This year's exhibition brings together numerous well-known domestic and international brands, with exhibits covering complete vehicles, parts, intelligent connected and new energy, accessories and modifications, after-sales maintenance, and digital solutions. In the parts sector, Honeywell launched new brake pads using proprietary friction materials; Tianneng Battery made its debut, bringing parking air-conditioning batteries under the Paouda durable technology platform; Ningbo Tuopu showcased thermal management and intelligent driving system solutions. In addition, brands such as Nexus, Biaobang, Chelimei, and Halla also made their first appearance.
As a core growth pole of the domestic automotive industry, the Sichuan-Chongqing region has achieved a regional supply chain matching rate of over 80%. Exhibition groups from 15 Sichuan cities and prefectures including Nanchong, Neijiang, Yibin, and Ziyang, together with the Chongqing exhibition group, made a collective appearance.As a representative enterprise in the new materials field, Kexin New Materials also joined the joint showcase of the Sichuan exhibition group, appearing alongside local well-known enterprises such as Chuannan Shock Absorber, Fengchuan Power, and Hyundai Commercial Vehicles, to centrally display key component supporting materials for new energy and commercial vehicles, further highlighting the collaborative innovation strength of the Chengdu-Chongqing region in the automotive new materials field.
In addition, exhibition groups from outside the province such as Anhui, Hunan, Tianjin, and Guangzhou also actively explored the Southwest market. Loudi, Hunan brought 11 enterprises to participate in the exhibition for the first time, showcasing the application prospects of advanced ceramic materials in the fields of automotive electronics and components.
New energy and intelligent connected vehicles become the focus, with concurrent events sparking wise ideas
To respond to the electrification and intelligent transformation trends in the automotive industry, this year's CAPAS concentrated on showcasing new energy vehicle manufacturing technologies and supporting products in Hall 5, with BYD, Changan Automobile, Seres, FAW-Volkswagen, Sinotruk Chengdu and other enterprises all making appearances. CIDI Autonomous Driving, TELD and other companies respectively demonstrated commercial vehicle autonomous driving technology and smart charging networks.
The exhibition has carefully planned 23 high-quality concurrent events, covering supply-demand matchmaking, technical training, industry forums, etc. The new energy industry-education integration zone provides a school-enterprise matchmaking platform centered on talent needs; the Chengdu-Chongqing region automotive and charging/swapping industry supply-demand matchmaking conference, themed "Green, Open, Collaborative, Shared," promotes the improvement of regional electrification levels; the dealer service innovation conference, jointly launched for the first time with the China Automobile Dealers Association, directly addresses the pain points of dealer transformation and explores a new after-sales service ecosystem. Other major events also include the Southwest China automotive aftermarket development conference, the China automotive industry supply chain and new energy vehicle international cooperation conference, the commercial vehicle aftermarket development conference, and the car modification culture party, among others.
Diverse buyer events empower global business expansion
Benefiting from the visa-free entry policies of multiple countries, this year's exhibition is expected to attract overseas visitors from over 40 countries and regions. Several overseas organizations have arranged buyer delegations to conduct on-site inspections of new energy vehicle manufacturing technologies, parts production, and after-sales service systems. The newly launched CAPAS overseas business inspection tour combines technology matchmaking with Chengdu cultural experiences, creating a unique business exploration journey for overseas buyers. Meanwhile, activities such as the invited buyer matchmaking session, procurement briefing, and dealer dinner will further facilitate precise matching between supply and demand sides and uncover potential cooperation opportunities.
Kexin New Materials' marketing team participated throughout in multiple supply-demand matchmaking and buyer negotiation events, establishing preliminary contacts with purchasers from Southeast Asia, the Middle East, and Europe, laying a solid foundation for the company's new material products to go overseas via the Southwest and radiate globally. The team leader said: "This exhibition not only enhanced the brand's influence in the Southwest automotive industry, but also opened a window for the company to further integrate into the global automotive new material supply chain."