Heng Hui Coatings focuses on new trends in automotive coatings and showcases diversified coating solutions at the Shanghai and Frankfurt trade fairs.

Guangdong Henghui Paint Co., Ltd. made a prominent appearance at Automechanika Shanghai, the international trade fair for automotive parts, repair and maintenance diagnostics, and service products, focusing on new trends in automotive coating and showcasing diversified paint solutions (Booth: Hall 6.2, M60). On November 29, Shanghai — The four-day Automechanika Shanghai concluded successfully. This year’s exhibition set multiple historical records with an exhibition area of 383,000 square meters and 7,465 exhibitors from 44 countries and regions, once again demonstrating the vigorous development momentum of the global automotive industry chain in areas such as new energy technology, aftermarket services, body manufacturing, and repair. As a professional paint enterprise with over 30 years of deep involvement in the industry, Guangdong Henghui Paint Co., Ltd. brought its four major brands — “Henghui,” “Mingju Paint,” “MJCOAT,” and “Kingfixcoat” — to this exhibition (Booth M60, Hall 6.2). The company highlighted its advanced products and latest technological achievements in five key sectors: automotive paint, industrial paint, nano paint, architectural paint, and furniture paint, becoming one of the most closely watched exhibitors in the coating materials field. The Automechanika Shanghai exhibition site was bustling with activity. The multi-brand matrix made a full appearance. Hall 6.2, themed “Body and Paint, Modification, High Performance, and Car Care,” attracted a large number of international buyers, terminal repair systems, OEMs, and parts companies this year. Leveraging its mature technical system and comprehensive product layout, Henghui Paint drew significant attention from industry professionals on-site: The automotive paint series features fast drying, high weather resistance, and excellent color stability, suitable for various scenarios such as full vehicle painting, accident repair, and custom color changes; The industrial paint series covers applications in heavy-duty anti-corrosion, mechanical equipment, and metal processing, offering wear resistance, rust prevention, and anti-corrosion properties; Nano coating technology has achieved breakthroughs in scratch resistance, chemical resistance, and superhydrophobicity, attracting active inquiries from professional buyers; The architectural paint and furniture paint product lines feature upgraded eco-friendly formulations with lower VOC content and improved application experience, becoming key products of interest for decoration and furniture manufacturers. During the exhibition, the Henghui Paint booth maintained consistently high foot traffic. Buyers from Europe, the Middle East, Southeast Asia, and South America expressed interest in collaboration regarding the company’s products, and multiple overseas channel partners indicated plans for further discussions on-site. Positioned at the core of Hall 6.2, the company showcased future-oriented coating technologies. This year’s exhibition saw significantly increased attention on new energy and high-performance vehicles, with the durability, lightweight properties, and environmental friendliness of coating materials becoming key discussion topics in the industry. Henghui Paint’s material R&D achievements align well with these industry trends. The company highlighted the following latest advancements: 1. Upgraded coating systems for new energy vehicle bodies, offering professional coating solutions suitable for new material substrates (such as aluminum and composite materials) to enhance adhesion and impact resistance. 2. High-weather-resistance coating technology, applied to high-performance vehicles, outdoor equipment, and mechanical equipment, meeting international standards for corrosion resistance and UV resistance. 3. Eco-friendly water-based coating solutions, further reducing VOC emissions, aligning with global green manufacturing trends, and gaining favor from domestic and international customers. On the final day of the exhibition, the results were fruitful, and deep connections were established with global customers. Although November 29 was the last day of the exhibition, the Henghui Paint booth still maintained a high flow of visitors. Multiple automotive repair groups and international trading companies from Europe and the Middle East came for final negotiations, bringing the exhibition to a successful conclusion. The Henghui Paint team stated that this AMS Shanghai exhibition allowed the company to engage in face-to-face communication with more global buyers and gain a more precise understanding of the industry’s real needs for innovative coatings, eco-friendly technologies, personalized color changes, and body repair materials. In the future, the company will accelerate its international market expansion and serve global customers with a more comprehensive product system. Conclusion: Driven by innovation and established in the market through quality. Through this Automechanika Shanghai, Guangdong Henghui Paint Co., Ltd. once again demonstrated its technical strength and brand influence to the world. Moving forward, Henghui Paint will continue to provide reliable support for the automotive coating industry with high-quality products, systematic solutions, and a global service network, working hand in hand with partners to promote the sustainable development of the automotive industry.